Offer executive access and 2 more tips for pitching a reporter
There really are a few simple ways to get on a reporter’s radar. Step 1: offer executive access.
Vet your PR firm. Please.
Some public relations companies can be predatory. Vet yours hard.
Startups, here is how NOT to pitch a news reporter.
I had a conversation recently with an Orlando tech leader. In it, I bluntly told him what I felt was one of the biggest problems I see when a startup pitches me a story. They are so eager to tell me about their product line that they forget I’m not there to sell their product.…