About me


Hey there. I’m Marco Santana.

I have been a reporter for more than 10 years with the majority of that time spent writing about technology and startup businesses.

During that time, I have met and spoken to the founders of hundreds of young companies. 

I have interviewed tech heavyweights like former America Online CEO Steve Case, Twitter cofounder Evan Williams and Apple CEO Tim Cook about technology and entrepreneurship.

The interactions have given me perspective on the world of entrepreneurship and if I have learned one thing it is that building a business is not easy.

If it were, everyone would do it, right?

This blog is my effort to help startups with the task of getting media coverage and leveraging the fast-changing world of social media to their advantage.

Today’s world offers so many resources for those who have a bright idea to tell the world about it. 

But it’s not just about volume. It’s about appealing to audience.

So open up the blog and learn from me and other startup experts and entrepreneurs.

Blog at WordPress.com.

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