It’s an easy slope to go down.
You think you’re doing a good job creating content for your small business or startup.
You are blogging once a month, let’s say. Every now and then you post a short video just to make sure you’re present on platforms like YouTube.
Facebook? Well, that’s easy because you’re on there all day, anyway.
Still, when you look at the giants in your industry – or even the smaller business right up the street from you – they blow you away.
I can’t say this more directly: Don’t stop producing content.
Continue reading “Don’t be intimidated by other business’ content. Keep doing it.”